With over 1900 stores across the United States, Target has transformed some of its stores into “Super Targets.” This is a move meant to satisfy its customers’ many needs.
So, if you are a Target consumer, you must wonder what a Super Target is and if it is any different from a typical Target store. Keep reading to get answers to this question and discover more about the number of Super Targets in the US and the differences between a regular Target and a Super Target.
What Is A Super Target?
As the name suggests, a Super Target is a bigger version of the conventional Target store. Super Targets have larger square footage and stock a wider range of products. Besides these, Super Target offers facilities such as on-site bakeries, grocery sections, and deli counters that improve customers’ shopping experience.
To learn more about Super Target’s and how they compare to regular Targets, keep reading…
How Many Super Target Stores Are There In The US.?
Several reports indicate that there are 239 Super Target stores in the United States. This makes up a little less than 13% of all the Target Stores in the Country. With this being said, it is essential to remember that most Super Target stores offer amenities and products that you may not find in your regular Target Store.
Super Target vs. Target
So, what are some of the differences between a regular Target and a Super Target? Well, for starters, there is the aspect of size. A Super Target is larger compared to a typical Target store. Besides, the range of products you will encounter at the former is more diverse compared to the latter. Also, Super Target have expansions of conventional Target aisles such as grocery.
Another significant difference between the two is the amenities they offer. Super Targets offer several amenities, like deli counters with several meat varieties for their customers.
Also, these stores have stocked more products compared to regular Target stores, even though the products may not be necessarily different from those sold at your typical Target Store.
What Size Is A Super Target?
As aforementioned, Super Target stores get their name from their size, as they are always larger than regular Target stores, and their stock is also greater. Averagely, regular Targets are around 130,000 square feet, whereas Super Target stores are always 175,000 square feet and more.
In addition, when you visit a Super Target store, you may notice double entrance doors–a feature that makes them more accessible to higher human traffic often anticipated.
What Will You Find Inside Super Targets?
According to reports from regular Target shoppers, Super Targets are similar to regular Target stores in many aspects, and most of the products and aisles at Super Targets are similar to those at Target, with the only difference being in the variety. Super Targets stock a wide range of varieties.
Besides, these stores feature facilities such as delis to give customers a wide meat variety and on-site bakeries for fresh pastries. However, the most notable feature about these stores is the diversity in the meat varieties.
The History Of Super Targets
The first-ever Super Target store came into existence in 1995 in Omaha, Nebraska. It was the same size as a Target Greatland store, with the only difference being its wider variety of produce. The store’s opening saw Target offering fresh food in its stores, including fruits, vegetables, deli items, and meat for the first time.
Super Target stores also had facilities such as photo studios and banks for their many customers. They also expanded the size of their restaurant and their dining options for the convenience of their shoppers. In addition, the stores also had health clinics where shoppers could buy medication and receive treatment.
Until regular Target stores adopted all the above-mentioned features, Super Targets were the only places where, besides groceries, you could find all your Target favorites in larger quantities.
Where Is the Largest Super Target Store?
Hoover, Alabama, is home to the biggest Super Target. It is approximately 191,000 square feet in size (about 4.5 acres). Annapolis, Maryland, has the largest Target store in the world. It is 204,000 square feet–twice the size of a regular Target store.
The smallest Target store in the world is located at Wicker Park, Chicago. The small-format store is 12,800 square feet–sixteen times smaller compared to the largest Targets store.
Which States Have Super Target?
The States of Minnesota, Illinois, Indiana, Colorado, Missouri, Texas, Virginia, Mississippi, North Carolina, and Tennessee are but a few locations with Super Targets.
Where Is Target Most Popular?
As by 2021, statistics indicate California was the state with the highest number of Target stores in the whole US. It had 307 stores, followed closely by Texas, which had 153 of them, and Florida with 126.
What Are The Perks Of Shopping At Target?
Here are some benefits that come with shopping at Target:
- You can rain check the items you wish to buy
- They have a return policy in place
- You get discounts when you use reusable bags
- Once you’ve registered on Target, you are eligible for an extra 10% discount on registry leftovers
- Prices are cheaper than those of its competitors
- Target lets you enjoy field coupons each week
- You can find the “Sample Spot” section on Target’s website and ask for items they are giving out for free, such as food and cosmetics.
- If you are a regular, you could get free money back after every purchase
Does The “Super Target” Label Still Exist?
While many Target stores still display the Super Target logo and branding, all Target stores have undergone a rebranding. So, they are all “Target” with no distinguishing factor. During a 2015 press release, Target announced it had altered its stores’ “Super Target” branding. However, they went on to say that whether small or big, all its stores had a constant factor: They were all Target.
Now that you are aware of Target’s rebranding, it’d help to know that they no longer develop Super Target stores. Instead, they continue expanding with the regular Target branding.
To sum it up, a Super Target is larger compared to the average Target store. In addition, it features different products and amenities for shoppers, such as meat products, groceries, banks, and health centers.
You will find Super Targets in many states across the US, with that largest one in Hoover, Alabama.
Since its launch in 1995, Super Targets have been operating successfully. However, they lost their “super” identifier in 2015 after rebranding to simply “Target.”