Cost-to-benefit ratio is a crucial consideration when looking for a gym; therefore, lower-priced facilities with adequate equipment remain ideal for most individuals. If you don’t require saunas, massage chairs, and other “additional” services, you could simply be looking for the most excellent deal on quality equipment.
Even though Planet Fitness is far less expensive than most gyms, you might ask whether it lacks specific amenities you desire. Knowing why Planet Fitness has been so inexpensive might assist you in determining what makes it the perfect gym for you.
Why Is Planet Fitness So Cheap?
Planet Fitness is cheap because it features fewer machinery at quite an affordable rate which enables it to attract more significant numbers of members than the majority of clubs may handle.
People who don’t care much about working out with heavy equipment and do not use all kinds of machines on frequent visits to the gym remain the main members of Planet Fitness, which is dissimilar to many other gyms’ marketing strategies.
Planet Fitness Memberships
For a cheap club membership, Planet Fitness is the obvious choice. They’re springing up all over the place, and their memberships begin at $10 a month. You can go there anytime. Compared to other gyms, Planet Fitness is indeed an excellent value for your money.
Planet Fitness offers three types of memberships. They are:
- Classic Membership
- Black Card Membership
- No Commitment Membership
Most customers opt for a monthly payment of only $10 as their classic membership fee, which is the standard membership fee. You are obligated to remain a subscriber of Planet Fitness for one full year.
If you pay $10 monthly, you can use one Planet Fitness facility featuring essential fitness equipment, but you cannot use free weights beyond 60–80 kilos or Olympic deadlifts.
Planet Fitness is an excellent place to begin if you don’t require big weights or are afraid of joining a regular gym. However, as you develop, eventually, you will outgrow the weights and machines provided by Planet Fitness. For $10 monthly, you have a good option if you require a second gym because your first club is too crowded to use its cardio equipment and lighter workouts.
As a basic member, your benefits include unlimited access to the gym, free WiFi, plus fitness instruction. In addition to group sessions, one trainer can design one regimen just for you.
Black Card Membership
There are additional benefits for Black Card membership holders, and the price is relatively reasonable compared to what you would spend at other gyms.
No matter where you go, there is a Planet Fitness close by. Within your city, you’ll find a wide variety of gym facilities to choose from. As a bonus, users may invite a guest without additional charges, so if you want to exercise with your friend, you could save more money by dividing the monthly payment.
Hydro massage beds and massaging chairs, which provide a massage through high-pressure sprinklers, are available at Planet Fitness facilities. These benefits are provided with the black card membership.
With a black card membership, a member can use the tanning beds just by paying the low monthly fee, making the black card membership an attractive alternative compared to traveling to a tanning clinic to use tanning beds. Thus, if you’ve previously been going to tanning salons, consider making the change by getting a Planet Fitness black card membership.
When a person is in a booth, s/he can receive infrared light therapy as part of black card membership.
The benefits include better skin suppleness from collagen formation, brighter skin, fewer wrinkles, and even modest weight loss.
No Commitment Membership
No Commitment Membership at Planet Fitness is another membership type for those not interested in long-term contracts.
This third type of membership brings a person limitless access to the gym, fitness practice sessions, and free WiFi. You can get all this for just $ 15 monthly.
How Does Planet Fitness Make Money?
Black Card memberships cost between $19.99 and $24.99, which is still a reasonable price whether people plan on using tanning beds or want to use body enhancement beds along with working out in the gym.
It’s no surprise that Planet Fitness continues enticing a growing number of people to join. That’s why they’re so low in price.
Planet Fitness employs its low-cost memberships as a marketing tool. Planet Fitness makes more money because of its affordable rates and its objective to keep on attracting more and more people.
Planet Fitness had around 14 million users globally as of 2019, which is a considerable number. Having many members helps Planet Fitness manage all the expenses and make a lot of money through different memberships.
Wherever you go to any Planet Fitness club in the USA, you will find many people coming to Planet Fitness during the day and night. At one time, managing thousands of people was not plausible, so they kept flexibility. The gym remains open all the time.
The members don’t utilize the gym’s machinery much, but they still have to pay for it. Money is invested when a gym buys all machines. Later it does not cost much to maintain everything.
Aspiring fitness enthusiasts will find the monthly membership fee and long-term contract highly appealing, mainly because they can cancel anytime.
The low cost may encourage individuals to skip going to the gym often, making them think they are not wasting much money. After all, it is just $10 a month.
Various clubs charge different prices because it is hard to have a one-size-fits-all price for gym memberships. As a result, gyms can charge whatever amount they wish.
Planet Fitness has become a well-established club that charges a low membership cost from members.
A basic subscription costs only $10 per month, while a black card membership costs $19.99 monthly.
Planet Fitness is able to generate higher revenue while charging such low membership costs.
That’s because their inexpensive rates entice a large number of people to enroll. This is how revenue increases. More members mean more income.
In addition, all the Planet Fitness customers do not really show up and work out regularly.
Only a few of their current members use their gym facilities, meaning less money is spent on machinery upkeep, and the workers profit from their work. Even though many members do not use the gym, they would not cancel their memberships.