Abercrombie & Fitch is an American retail store that offers mostly clothes to its customers. Similarly, American Eagle Outfitters, Inc. is another clothing brand, and they are quite similar and have the same target audience.
However, they are not the same companies, and Abercrombie does not own American Eagle. Some assume this because of the similarities in clothing styles and branding, but they are entirely different companies run by different people.
So, the direct answer to the question, “ Does Abercrombie own American Eagle?” is no. Abercrombie & Fitch is a big brand that owns some other companies, but American Eagle is not one of them. They are both big brands owned by different companies but with similar styles.
So, you should not confuse the two. In this article, you will learn more about the Abercrombie brand and the companies under it. Since this company opened in 1892, it has gained a lot of attention for its clothes and style, and this article will help you get to know the brand better.
Is Abercrombie and American Eagle the Same Company?
No, Abercrombie and American Eagle are two completely different clothing companies. They have similar beginnings, though, as both companies started by providing outfits and gear to people who love the outdoors.
After this, in the 1980s, both companies decided to target young adults instead of outdoor enthusiasts. After that, by the 1990s, both the companies went public and started a lot of stores all over the United States. The headquarters for both companies are in Ohio as well.
Moreover, Abercrombie & Fitch also claimed that American Eagle was trying to copy their clothing style and marketing techniques to confuse the customers. The American Eagle Outfitters, Inc., opened after the Abercrombie company in 1977. Seeing the similarities, many people did get confused between the two.
Regardless of all the similarities, both companies have different styles of clothes and price ranges. They successfully target young teens and shape the fashion industry with their clothes and merchandise.
Who Owns American Eagle?
As you know, American Eagle and Abercrombie & Fitch are different companies, so they both have different owners. American Eagle is a company that was founded by two brothers, Jerry Silverman and Mark Silverman. Right now, it is owned by Retail Ventures.
There is another company under American Eagle called Aerie, which is the only subsidiary of this business. Both of these companies focus on providing clothes to similar age groups, but Aerie is a much more successful branch than its parent, American Eagle Outfitters, Inc.
On the other hand, Abercrombie & Fitch was founded by David T. Abercrombie and Ezra Fitch. It is owned by Fran Horowitz-Bonadies, an American businesswoman who became the CEO in 2017.
Which Brands Does Abercrombie Own?
Even though Abercrombie does not own American Eagle, it does own other brands, which are quite well known as well. You must have heard of these brands or even shopped at them, so here are the four brands under them.
- Abercrombie & Fitch: The original clothing brand is called Abercrombie & Fitch, and it has been in the industry since 1892. This brand is known for selling clothes as well as fragrances. This is the brand that people have the most nostalgia attached to, considering that it is a pretty old one.
- Abercrombie Kids: This brand is specifically for children, and the clothes here are fun and perfect for children of any style. This subsidiary brand was started back in 1998 and targeted children between the ages of 7 and 14.
- Hollister Co: Hollister is the brand that Abercrombie is best known for. This is a brand that is targeted toward teens, and it provides comfortable and unique clothes for them to wear. The aesthetics of Hollister’s clothes is summery, as most of their clothes are loose and flowy. This brand was started in 2000 and has become one of the leading brands in teen fashion.
- Gilly Hicks: This is not technically under Abercrombie but under the Hollister brand name. It is underwear, loungewear, and sleepwear brand for teenagers of all genders.
These are the brands under Abercrombie, but there are many more subsidiaries under the brand. It is found in many countries as the company owns 860+ stores all over the world. You can find their stores in the United States, Canada, Europe, the Middle East, and Asia.
Who is the Owner of Abercrombie and Fitch?
The company has a CEO who is an American businesswoman named Fran Horowitz-Bonadies.
She became the owner in 2017 when the previous CEO, Mike Jeffries, was ousted for not having bigger sizes in the brand’s clothing. She was previously the president of the Hollister Co. brand under Abercrombie.
Is Hollister the same as Abercrombie?
The Hollister brand is owned by Abercrombie & Fitch Co., which sells clothes online and also in-store.
They are the same; however, Hollister is more targeted towards teens, so it has more trendy and summery clothes, whereas Abercrombie & Fitch has clothes for all age groups.
Is Abercrombie & Fitch a Luxury Brand?
The brand has the reputation of selling “near-luxury” clothes, so they are not exactly considered luxurious.
However, the brand does produce clothes of high quality, and they are not that cheap either. It is a good compromise between expensive and cheap, making it perfect for people who are middle class and want comfortable clothes.
Is Abercrombie Fast Fashion?
This brand is considered fast fashion. However, it is not as cheap as other fast-fashion brands.
Fast fashion is when a brand makes trendy clothes, often at a low cost, and is made unsustainably. Most famous fashion brands like Zara, Shein and H & M are also considered fast fashion brands.
Abercrombie is a famous fashion brand that has been in the industry for over 100 years and still sells trendy clothes to people of all ages.
The brand should not be confused with American Eagle, as these two have nothing in common except for sharing coincidental similarities.